This offer job is expired.

Head of Marketing

Central Retail Corporation Ltd. - Expires on Nov 18, 2013
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Thailand
  • Bangkok
  • Permanent - Full Time
  • 10+ years
  • Expat and local
Marketing / Communication
Job Category
Retail / Wholesale

Job Description

  • Hand on E-commerce and On-line Marketing strategy to achieve business goals and able to advise the related parties for improvement plan

  • Plan and implement Marketing strategy i.e. PR, Promotion, On-line Marketing, Event etc. to be aligned with business goals, consumer needs and market trends, and present to Management

  • Control and manage budget to maximize impact on consumer demand and achieve business goals

  • Supervise and recommend marketing activity, advertising and PR direction to be aligned with business goals, consumer needs and market trends

  • Analyze market research to improve marketing activity such as event, promotion etc. to be aligned with consumer needs and market trends

  • Develop, plan and initiate CRM program to maintain customer loyalty and spending including new marketing channel

  • Manage a PR program designed to develop the corporate image and protect its reputation

  • Plan and manage internal communication to inspire the workforce and create understanding of the Company's direction, mission, aims and priorities

  • Synergize with Merchandise and Operations Teams to deliver Sales and Marketing Plan including develop promotion items and catalogues to support special event effectively

Job Requirements

  • Master or Bachelor in Marketing, Business Administration or related field

  • At least 10 years experience in Marketing field from Retail business would be preferable

  • Possess of E-commerce or On-line Marketing knowledge is a must

  • Strong communication, leadership, interpersonal and cross functional skills

  • Creativity, Problem-solver, Systematic thinker and commitment person

  • Good command of English with computer literacy

  • Strong Team Player and People Management

About the recruiter

Central Retail Corporation Ltd.

Central Retail Corporation Ltd. is the largest retailer which has a strong establishment and a successful development of store formats and various brands in Thailand . We are dominant retail brands ...

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