This offer job is expired.

Head of Marketing & Product Development

First Alliances - Expires on Sep 21, 2013
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Vietnam
  • Ho Chi Minh City
  • Permanent - Full Time
  • 5+ years
  • Expat and local
Senior / Executive Management
Job Category
Banking / Financial Services
USD 2,500 - USD 3,000

Job Description


  • Responsible to develop product packages, both new/ enhancement

  • Conduct periodical review on product packages to ensure competitiveness & monitor packageís performance & utilization

  • Conduct periodical market research i.e. competitor analysis for monthly management reporting

  • Liaise with other business units i.e. credit approvers/ IT/ Credit Admin/ Legal to ensure process flows are in place prior to any product launch

  • Assist to regional road-shows/ briefing for product launches & training

  • Assist to organize theme activities/ campaign/ participation in expo/ association


  • To directs staffs where budgets are developed

  • To manage all aspects of product development & marketing strategy to meet the targeted segments, print production, receipt & distribution

  • To receive frequent, timely & positive media coverage across all available media


  • Responsible for budgeting & delivering all marketing activities within the agreed budget

  • Demonstrate the ability to interact & cooperate with all company employees

  • Built trust, value others, communicate effectively, drive execution, foster innovation, focus on delivery to customer, collaborate with others, solve problems creatively and demonstrate highly integrity

Job Requirements

  • Bachelor degree in Commerce / Business Administration or its equivalent

  • Minimum 5 years relevant experiences, preferable in banking industry

  • Good communication in English & Mandarin, both spoken & written

About the recruitment agency

First Alliances

First Alliances is Vietnam's most established and largest specialist professional recruitment consultancy and HR outsourced solution provider. Operating across all major industry sectors and at all ...

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