This offer job is expired.

Head of Marketing

One Search Consulting (Singapore) - Expires on Apr 25, 2020
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Singapore
  • Not specified
  • Permanent - Full Time
  • Not specified
  • Expat and local
Function
Marketing / Communication
Job Category
Health & Medical Care
Salary
Competitive

Job Description

Roles and Responsibilities
 
  • Oversee Local and Regional Marketing and Physicians Relations teams for the hospital.
  • Realise business and marketing plan targets, increase revenues and market share through solution based marketing strategies, channel development, specialist engagement and consumer engagement activities for the business units.
  • Develop and lead Marketing Strategies with in-depth market intelligence, physician and consumer insights in the regional market.
  • Lead market assessment of key countries to define market size and potential growth for setting up of new Representative Offices. This scope includes hiring, training of manpower and strategizing the business and marketing plans for each of these offices.
  • Spearhead Channel Development i.e. proactively search or explore for target organizations and to establish agreements, sales channels and collaborations with those businesses that can benefit from our services, locally and regionally.
  • Oversee Specialist and GP Engagement locally and regionally through managing all teams to establish good relations and implementing sound strategies to promote use of our facilities and services.
  • Develop and implement consumer engagement strategies including but not limited to pricing & A&P strategies, content marketing (USPs) and loyalty programmes locally and regionally through a mix of above-the-line and below-the-line advertising platforms.
  • Build and enhance an International Desk team to provide international patient services in a fashion that lives up to the brand promises.
  • Participate in management pricing strategy reviews and oversee the marketing communications of such initiatives including the roll out of new hospital facility fee packages.

About the recruitment agency

One Search Consulting (Singapore)

One Search Consulting is a major player in the executive search industry in Asia. We have an extensive network in the region and a growing team of experienced consultants and researchers in Asia. Our ...

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