This offer job is expired.

Brand Development Manager

CBM Corporation Co., Ltd - Expires on Oct 23, 2013
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Cambodia
  • Phnom Penh
  • Permanent - Full Time
  • 3+ years
  • Expat and local
Marketing / Communication
Job Category
Hospitality / Catering
Not specified

Job Description

Main Responsibilities

  • To search for, identify & develop relevant and powerful opportunities for brand exposure & growth. This includes sponsorships, co-production, co-branding, tactical campaigns, new product/promo development, PR opportunities etc.

  • To lead strategy development using strong critical & lateral thinking skills.

  • To understand the evolving Cambodian brand, media and consumer landscape & the competitive set.

  • To work closely with Marketing Manager to develop marketing communications around these opportunities and to engage Operations throughout the process to ensure buy-in and flag any issues.

  • To introduce, implement & maintain work flow and process within the department

  • To work together with Marketing Manager to devise and develop tactical programmes + strategic platforms and pathways for short, medium and longterm brand growth.

  • To take tactical briefs from Operations for implementation by Marketing Department

  • To share tactical ideas and strategic directions to Operations from Marketing Department & gain support to implement where possible.

  • To be clear on objectives rather than prescriptive about how to get there.

  • To confidently present concepts/brand development presentations within the department, to other departments within CBM, and to suppliers as required.

  • To provide patient leadership for junior team members.

  • To advise and support upstream and downstream.

  • To liaise with 3rd party suppliers, particularly Media & Agency partners

  • Be honest and transparent in all dealings: ensure that jobs are awarded to suppliers on the basis of competency and fair competition. Be vigilant of, and report, all attempts by suppliers to buy favour, provide kickbacks or “incentives” in return for CBM business.

  • To work with flexibility, proactivity, tenacity, a generous spirit and a positive attitude.

  • To actively nurture equality, understanding & harmony within and between departments to ensure growth & happiness for the CBM family.

Job Requirements

  • Background in brand development, marketing, or any business related field

  • 3+ years proven related experience

  • Effective communication skills, both verbal and written

  • Instinctive feeling about future products concepts

  • Good analytical skills

  • Able to manage different projects at the same time

  • Energetic and passionate about their product speciality

  • Self-driven, creative

  • Proficiency in Ms. Office and restaurant-related applications/software

  • Good command in English

About the recruiter

CBM Corporation Co., Ltd

CBM Corporation Co., Ltd. is a leading foodservice company in Cambodia providing the best dining experiences by our brands such as BBWorld, Pizza World, T&C, Khmer Food Village, Tous Les Jours, ...

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