Tokinex Marketing Manager (Remote)

Bitfinex - Expires on Sep 13, 2019
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Singapore
  • Not specified
  • Contract
  • Not specified
  • Open to expat
Function
Marketing / Communication
Job Category
Marketing / Advertising / PR
Salary
Not specified

Job Description

Bitfinex is renowned for innovation, building first to market products that pave the way for the future of finance. We're on a mission to create the most innovative and industry-leading cryptocurrencies exchange.
This is a unique opportunity, a rare window of time at the tipping point of the financial evolution, and having the best team plays a pivotal role. Much like the early days of the internet, blockchain technology faces complex new challenges.
Our team is globally distributed to capture the best talent from around the world. So far our company has grown fast and stayed lean to secure its place as a leader in the space.
Our team is entirely remote, composed of individuals with an ownership mentality; no one waits to be told what to do. Each member of the team is a highly motivated self-starter that is comfortable with autonomy and believes in lifelong learning. When we’re not working, we’re dreaming about it. We place our egos aside and thrive within a culture that fosters one another from birth of a concept to launch of a product
We are looking for an experienced Marketing Manager to join the token sale platform of Bitfinex, Tokinex. Tokinex, is the token sale platform of Bitfinex which is quickly growing quickly after its extraordinarily successful launch. 

Responsibilities
  • You will be helping to define how we articulate announcements,  and think of clever ways to cut through the noise to show the world what we do. 
  • We need you to think creatively, and construct innovative customer acquisition strategies that take our customer base to the next level. 
  • We want people who think differently, but critically put the audience first. We want to be challenged on which communications channels we should be using, to stop us from defaulting to the well trodden path.
  • The person we are looking for is knowledgeable about fintech, passionate about the potential of blockchain to disrupt the status quo, and ideally has some knowledge of cryptocurrencies
  • This role will report into the Marketing Director but will need to be capable of working independently and take complete ownership of projects. 

Job Requirements

Requirements
  • Minimum 3 years’ experience in marketing communications, public relations, and community management, either agency or in-house, ideally within a fintech, financial, tech innovation or professional services environment. 
  • Flawless writing ability, covering press releases, announcements, newsletters, blog posts and social media output.
  • Experience of planning and delivering creative and effective cross-channel marketing communications campaigns (including social media).
  • Able to identify, approach and manage potential partnerships and relationships across the blockchain and fintech industries.
  • Experience in growing brands and communities.
  • Ability to work autonomously and take ownership over projects. 
  • Ability to work fast, collaboratively and intuitively, capable of reacting quickly to industry and product changes and pivoting existing strategies. 
  • An obsession with constant improvement across every single metric, and experience generating reports that prove the marketing impact. 
  • Genuine interest in blockchain technology, cryptocurrencies, and tokens.
  • Curious by nature, driven and above all else determined to support your team.
Bonus:
  • Knowledge of blockchain technology and cryptocurrencies.
  • Experience working with agencies. 
  • Experience at selling in stories to journalists across a variety of titles, from trade titles, to mainstream titles with financial / tech features. Ideally comes ready with a little black book of valuable journalist contacts. 
  • Experience writing video scripts that succinctly capture an announcement. 
  • Experience with SEO. 
  • Experience managing and monitoring marketing agencies
  • Fluency in Mandarin Chinese.
If what we’re doing excites you, and the thought of being a part of our journey sparks a fire within, apply now!

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About the recruiter

Bitfinex

Founded in 2012, Bitfinex is a digital asset trading platform offering state-of-the-art services for digital currency traders and global liquidity providers. We're on a mission to create the most ...

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