This offer job is expired.

PR & Communication Manager

Harvey Nichols - Expires on Jul 18, 2015
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Hong Kong
  • Not specified
  • Permanent - Full Time
  • 5+ years
  • Expat and local
Public Relations
Job Category
Interior / Graphic Design

Job Description

  • To work closely with Division Head to initiate, plan and execute a holistic PR strategy and year plan for the company, with include but not limited to the following :
    • To initiate and organize PR program and press plan to groom and grow our brands, as well as Harvey Nichols as a brand, and specific program;
    • To come up with themed stories with single minded key message to pitch to press in HK and China online and offline;
    • To take ownership and run social media programs with key influencers
    • To organize press events to engage online, offline press in HK and China
  • To be able to plan and organize Press Year Plan with specific KPI for measurements; and monitor and fine tune the strategy in order to launch effective press program;
  • In additional to PR, the candidate also need to oversee marketing, inclusive of marketing communication, marketing program and event ;
  • To analyze, monitor and review all relevant data / reports, in order to gauge insights and learning for better planning;
  • To build and maintain connections and relationship with press, influencers, agencies in HK and China.

Job Requirements

  • Degree holders in Communication, Public Relations or Journalism;
  • With at least 5 years of solid experience in PR and Communications industries, ideally from Luxury sector or agencies ;
  • With excellent writing skills in English, and ideally in Chinese;
  • Excellent spoken English and Chinese;
  • With strong connections with local press and ideally in China;
  • With excellent interpersonal skills, self motivated, and high level of dedications, and with passion for fashion and creative mind set;
  • Candidate with less experience will be considered as ASSISTANT PR & COMMUNICATION MANAGER.

About the recruiter

Harvey Nichols

Since Harvey Nichols first opened in Knightsbridge in 1831, it has led the way in sourcing the most desirable and cutting-edge designer brands. Recognised as the UK's premier luxury fashion retailer, ...

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