This offer job is expired.

Marketing Manager

CCIFV (French Chamber of Commerce in Vietnam) - Expires on Jun 01, 2018
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Reference
  • Vietnam
  • Ho Chi Minh City
  • Permanent - Full Time
  • 3+ years
  • Expat and local
  • 010/2018
Marketing / Communication
Job Category

Job Description

Company profile: Top tire and mobility group

Job Description:
Main missions:
  • Define and implement the Country marketing plan consistent with the Region Marketing plan and guidelines.
  • Plan and implement internal and corporate communications activities in line with the Group Communication (DGCM) direction and regional plan.
  • Building a process to track and monitor the market
  • Monitor and reinforce operational efficiency and performance of the marketing team
  • Organize, develop and coach the marketing / product marketing team (5 people)
Main activities: 
  • Marketing plan & Annual Plan 
    • Ensure availability of market data, consumer insight, competitive information
    • Build the Country Marketing Plan consistent with regional marketing plan.
    • Ensure consistency between Marketing Plan and Country Distribution Approach.
    • Responsible for the development of the brand, through the implementation of operational creative plans.
    • Identify country touch points approach and required means to deliver the Consumer Experience consistent with segment plans.
    • Propose Annual Plan commitment (Sales volume, SOM/GM) in line with first year of Country Marketing Plan, including promotional activities by channel.
  • Product Marketing: 
    • Track Group and competitor product performances and note the strengths and weaknesses.
    • Organise training for the sales force on quality problems and technical knowledge of products and services
    • Anticipate / monitor possible update in the norms & regulations activity of the country 
  • Delivery / Operations support
    • Implement validated Marketing plan, and support the operational team to prioritize activities depending on business priorities
    • Ensure that communication tools and media plan meet the needs of local market.
    • Lead commercialization of offers including product & services launches.
    • Put in place Consumer Experience through trade marketing, press, communication, internet, events.
    • Support the team in planning and follow up delivery of main suppliers (eg: design agency…)
    • Support Key Account Management initiatives.
    • Contribute to the business stering by proposing appropriate corrective/optimization actions.
    • Represent marketing function in front of the key customers.
    • Observe marketing practices on the field, and build relationship with customers as much as possible during field visits or corporate events.
    • Ensure implementation of pricing process.
  • Team management & development 
    • Lead activities allocation, prioritization & develop polyvalence, in order to meet business needs.
    • Provide leadership to new initiatives
    • Set clear objectives/KPIs for his/her team
    • Follow up performance and engagement of the team, build competencies and development plan for all team members
    • Supports deployment of key HR initiatives from the Group within the team ; works closely with HR partner.

Job Requirements

  • Minimum Bachelor degree in Business Administration or related. Preferred in fields such as Marketing and/or Business development.
  • Solid business acumen, including analytical skill. Understanding of customers’ segmentation.
  • Familiar with key communication and branding activities. Previous experience in communication / brand management will be appreciated.
  • Previous experience working in international company, with complex processes will be appreciated.
  • Demonstrated leadership experience (at least 3-5 years holding a management position, hierarchical or transverse)
  • Proven ability to take initiatives.
  • Ability to prioritize assignments and meet deadlines in a fast paced environment, while paying attention to details and quality of operational work.
  • Enthusiastic personality and strong communication skills. 
  • High proficiency in Vietnamese and English communication, both speaking and writing.
  • Proficient with Microsoft Office tools, specifically Excel and PowerPoint
  • Mobile; able to travel and work occasionally during week-end (commercial events).

Salary: Negotiable  / Annual Variable compensation + Comprehensive benefits package

Starting date: ASAP 

How to apply: Please send us your CV updated to  and quote the reference REF 010/2018 in the email subject field.
Only shortlisted candidates will be notified.

About the recruiter

CCIFV (French Chamber of Commerce in Vietnam)

The French Chamber of Commerce and Industry in Vietnam (CCIFV) was created in 1989 in Ho Chi Minh City on the initiative of French businessmen. Following the significant development of its activity, ...

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