Our Client is a leading Vietnam-based media investment company with interests in broadcast and digital media.
Lead day-to-day operations of the channel including general administration, sales, creative, production and programming.
Develop program line-up targeting specifically at women/children and family programming.
Negotiate program and multimedia productions from local vendors.
Help lead new business development with major clients and advertising/PR agencies.
Build an effective marketing strategy to raise awareness of the channel among viewers and advertisers.
Serve as the primary lead whenever the channel is required to interact with relevant government authorities and regulators.
Ensure that all content, TV and digital, is compliant with broadcast regulations.
Work closely with Companyís Vice President of Media on content and brand strategy.
File reports and perform miscellaneous duties to ensure the channelís overall success.
Achieve quarterly and annual targets.
At least 7 years experience in a senior media management role in any or some of the following:
Advertising or PR company
Digital media company
Must be familiar with the current television market in Vietnam.
Must have experience working with advertising clients and agencies.
Familiarity with new media platforms including social media, web and mobile platforms.
Ability to adhere to budgets and to meet channelís goals (content, sales and new media distribution)
Must be able to travel domestically throughout Vietnam.
Must be comfortable working in a multi-cultural, multi-lingual office environment.
Traditional and/or digital marketing experience preferred but not required.
Must be familiar with Vietnamese media standards and practices (regulations) and be flexible to work closely with relevant authorities to ensure all media produced by the channel is compliant with the governmentís media laws.
Excellent communication and presentation skills in BOTH Vietnamese and English.
the recruitment agency
Founded in 2001, Le & Associates has built up a distinctive reputation and has earned the trust of our clients that have led to our rapid development and significant success. We made it with ...