Head of Marketing & Business Strategy - F&B

Robert Walters - Expires on Sep 01, 2018
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Vietnam
  • Ho Chi Minh City
  • Permanent - Full Time
  • Not specified
  • Expat and local
Function
Sales / Business Development
Job Category
Food & Beverage
Salary
Not specified

Job Description

A Head of Marketing & Business Strategy (open for expat) job at a top retailer has just become available. This role is suitable for a professional who has strong exposure for leading online & offline marketing with a remarkable ability for consumer experience.

About the Head of Marketing & Business Strategy Role:
You will hold ultimate responsibility for the organisations marketing activities, marketing strategy to consumer experience and oversee the development and delivery of a fully integrated marketing strategy (online & offline) for the business.

Key Responsibility:
  • Lead and initiate ideas to lead brand team to do thing differently and effectively
  • Build long-term strategic planning & new innovation for the brand
  • Based on customer experience to create attractive marketing campaign & concept to all system
  • Work closely with the company's Sales team; enable them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
  • Guide the day to day activities of the marketing team
  • Manage social media presence and direct programs to improve social media reputation and recognition
  • Undertake continuous analysis of competitive environment and consumer trends

Job Requirements

To be successful in this role, you need to be a consumer-oriented person, have a strong leadership with strategic thinking & hands-on ability, can-do attitude and have a good understanding of MKT/ Coms/ Digital & IT (code).

Key Requirements:
  • Bachelor's degree in Business, Economics, Marketing or Social Sciences
  • Entrepreneurial mindset with the ability to spot original branding opportunities
  • Proven track record of success in senior marketing roles
  • Confident, driven and dynamic leader

This organisation has the people and ethos to act with speed, innovation, enterprise and creativity. The scope of the offer, the size of the business, the freedom and autonomy to drive your career forward all adds up to a great place to work.
If you are motivated and want to take the next step in your career, this is the role for you.

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About the recruitment agency

Robert Walters

Robert Walters is one of the world’s leading specialist professional recruitment consultancies. Since the inception of the business in 1985. Robert Walters has been the standard bearer in ...

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