Build and scale marketing campaigns for a diverse range of initiatives (e.g., revenue generation, plan set-up, brand campaigns) on varying mediums (e.g., SEM, paid social, display, affiliate, local ad network, branded content, etc.)
Lead the performance marketing team and seek for growth opportunities through channel partnersí best practices
Document processes and workflows while building out the direct marketing channel to add leads to the top of the funnel
Ideating and iterating on new ideas to hit goals through optimization to acquire new customers and to retarget the less active ones.
A/B test landing pages, messaging and user experience of varying buyer personas
Conceptualize optimization strategies to exceed ROI targets to consistently drive qualified lead traffic to Tiki that converts well
Proactively seek for growth opportunities by optimizing our funnel and moving users to a different stage.
Stay abreast of industry trends and best practices in performance marketing
Own performance and projects from execution to monitoring and reporting
Work across different business units, functions and teams in harmony to provide growth solutions and alignment.
Document processes and workflows as part of Tikiís knowledgebase.
3+ years of experience in marketing with a focus on performance media, ecommerce and/or retail.
Deep understanding of the digital marketing ecosystem Ė especially data and revenue
Direct experience with analytics & marketing tech suites
Excellent communication and presentation skills, both written and verbal
Management and leadership experience is preferred.
Outstanding analytical skills
Some leadership experience
Very strong team-player; able to influence and work with senior stakeholders
Enthusiasm for being a strong team player and just getting the job done!
Dynamic, open and challenging working environment
Modern office, cafeteria; library; computer gaming, HD TV platforms
Performance review (twice a year), 13th month pay based on performance
Annual health check-up and premium healthcare
Special internal programs for Tikiers
Founded on 3/2010, Tiki Corp. is a B2C e-commerce company with intensive focus on Customer Services and social aspects of Shopping. The name bears the virtues of what the CEO believes to be ...