This offer job is expired.

Director / Senior Manager (Market Research / Intelligence)

SearchAsia - Expires on Jun 07, 2014
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Singapore
  • Not specified
  • Permanent - Full Time
  • 10+ years
  • Expat and local
Senior / Executive Management
Job Category
Market Research / Analysis
SGD 12,000 - 15,000 / month

Job Description

  • Conduct market segmentation research across all products
  • Product portfolio management
  • Develop longitudinal studies to provide insights on emerging customer needs and industry gaps.
  • Leverage internal research and intelligence tools to create customized market intelligence and proof points to support sales across all products/services.
  • Effectively interpret and communicate market intelligence/research findings, and make recommendations based on those findings
  • Design and conduct exploratory user and satisfaction studies including surveys, field studies, brand tracking studies, etc., as needed
  • Lead a group of analysts to determine the long term product portfolios by brand, set priorities within the product decisions.

Job Requirements

  • Min. Degree and above
  • At least 10 years of experience in market intelligence/research or consulting role for Fast Moving Consumer Goods industry
  • Extensive experience in both B2C market intelligence methodologies and principles.
  • Expertise in a wide range of qualitative and quantitative methods and can apply them appropriately to business issues.
  • Hands-on experience in writing surveys, programming, fielding online surveys, and conducting focus groups.
  • Experience leading the strategic learning plan and priorities for a brand or product/service category and managing a budget accordingly.
  • Experience discovering and activating consumer and market insights that lead to measureable sales growth, new product/service launches, existing product/service improvements and improved marketing efficiencies.
  • Great data visualization and presentation skills to provide recommendations based on insight.
  • Effective verbal and written communication skills; working cross-functionally, ability to prioritize and drive intelligence projects

About the recruitment agency


SearchAsia is Asiaís premier provider of human resources and talents. As the regionís largest search team, our proven search process and broad industry expertise have enabled successful placements to ...

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