This offer job is expired.

Consumer Marketing Director

SearchAsia - Expires on Sep 25, 2015
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Singapore
  • Not specified
  • Permanent - Full Time
  • 12+ years
  • Expat and local
Marketing / Communication
Job Category
Consumer Products / FMCG

Job Description

  • Responsible for overall performance of the brands to grow market share and achieve brand equity.
  • Conceptualise and develop regional marketing and differentiated product positioning strategies.
  • Provide marketing direction on brand architecture, consumer segmentation and marketing ROI.
  • Develop and spearhead business plans to support the product launches. 
  • Devise communication strategies for brand portfolio
  • Create customer acquisition, retention, engagement and conversion strategies.
  • Conduct consumer, competitor and market analysis.

Job Requirements

  • Candidate must possess at least a Bachelor's Degree, Post Graduate Diploma, Professional Degree, any field.
  • At least 12 year(s) of marketing experience preferably with global brands within FMCG industries.
  • Preferably Senior Managers specializing in Marketing/Business Development or equivalent.
  • Possesses strong leadership and communication skills with the ability to engage people of all levels.
  • Excellent business acumen, creative and innovative, forward-thinking and inspiring would be preferred.

About the recruitment agency


SearchAsia is Asiaís premier provider of human resources and talents. As the regionís largest search team, our proven search process and broad industry expertise have enabled successful placements to ...

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