This offer job is expired.

Brand Manager (FMCG)

Smart Search & Services - Expires on May 12, 2014
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Thailand
  • Bangkok
  • Permanent - Full Time
  • 3+ years
  • Expat and local
Function
Marketing / Communication
Job Category
Consumer Products / FMCG
Salary
Not specified

Job Description

  • The Brand Manager responsible for the brands health & performance.
  • Leads the development of the Brand [Marketing Plan], within the national category plan guidelines to meet brand strategy.
  • Builds productive working relationship with Sales, regional category team, Finance and Supply Chain to manage the brand’s day to day operations, and external partners and agencies.
  • Supports creation of National Category Plan based on viewing Category Strategy through the lens of the local market reality.
  • Identify customer and channel category trends, supply chain and financial implications and emerging consumer and shopper behaviour.
  • Determining brand and customer fit behind category value drivers.
  • Leads integrated Marketing Plan development and deployment:
  • Responsible for the brand P&L & help drive profitability of the brand.
  • Provides input to volume forecasting, financial updates and monitors key indicators and drivers of brand performance (6P’s). Recommends solutions and implement improvements to meet annual targets.
  • Responsible for launch management; building launch plans, Customer sell-in and legal & regulatory issues.

Job Requirements

  • Bachelor's Degree or Master’s Degree in Marketing with 3-7 years experience
  • Exposure in brand building in MNC/FMCG environment would be preferable
  • Must have good communication, and presentation skills.
  • Good command in English

About the recruitment agency

Smart Search & Services

Smart Search & Services Company Limited was established by a group of senior professional consultants who have extensive hands-on experienced within the industries they serve over 20 years. ...

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