Brand Ambassador (Expat)

CxO Search - Expires on Jul 07, 2018
  • Country
  • Location
  • Job Type
  • Experience
  • Eligibility
  • Vietnam
  • Ho Chi Minh City
  • Permanent - Full Time
  • 2+ years
  • Open to expat
Function
Marketing / Communication
Job Category
Marketing / Advertising / PR
Salary
Negotiable

Job Description

* Top line summary description:
– Brand Ambassador will represent Brands in all touch points (internal teams, consumers, clients, press…)
– Field based, conducting the brand mentoring program, building relationships with key stakeholders, supporting implementation of all promotional activity & events, supporting implementation of local brand strategy
– Supporting local brand team and sales force in key activations for the brand
– Represent as brand ambassador. Support the brand team in planning, testing, implementation, and evaluation of spirits field / brand development activities including: image building; product introduction; identification of commercial opportunities for the brand

* Roles & Responsibilities
– Brand education
+ Educate PR sales force ensuring comprehensive understanding of the categories, brand’s specificities & key differentiating qualities
+ In cooperation with sales force, mentor staff in key trade customers
+ Conduct tastings / education for groups of target consumers, opinion leaders and press
– Business and Brand development
+ Build and manage relationship with selected key customers to deliver incremental business locally
– Advocacy
+ Develop relationships, liaise and influence key media, industry, distributor, trade and other organizations that can play an instrumental role in building brand reputation and advocacy of our brands
– Team Player
+ Work with other brand Ambassadors to achieve overall ambassador’s objectives
– Reporting to Brand Manager
+ Report competitor’s monthly activities with recommendation
+ Be the eye and the ear of the market by analyzing trade/consumer insights
– Live the Company Values: Commitment, integrity, entrepreneurship, conviviality

Job Requirements

– Education: University Graduate/ College Graduate
– Experience:
+ Minimum of 2 years proven track record in consumer goods marketing –
+ Wines & spirits enthusiast and connoisseur
– Competencies:
+ Fluent in English
+ Ability to work in a luxury environment, as well as night and trendy environment
+ Down to earth and self-controlled
+ Extremely outgoing, sociable personality, strong sense of conviviality
+ At ease with night
+ Excellent presenter with controlled communication
+ Positive ‘can do’ attitude, flexible, engaged
+ Ability to show initiative, creativity and entrepreneurial skills
+ Reliable & Hard working
+ Ability to adapt to different audiences (from sales force to High-end consumers)
+ Integrity and ethics (responsible alcohol consumption and behavior)

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About the recruitment agency

CxO Search

CxO Search uses an efficient and systematic assessment for “Job Match and Cultural Fit” to spot and recruit the most suitable candidates for your specific requirements. In early 2017, CxO ...

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